Category Archives: Technology

Use Fraud Alerts to Protect Yourself from Holiday Credit Heartburn

fraud alerts and security freezes

fraud alerts and security freezes

After all that holiday spending, have you been diligent about following up and checking your credit cards to make sure you didn’t get any unwanted holiday cheer for fraudsters and identity thieves? There are ways to protect your

credit score from holiday heartburn that you can use to help yourself stay safe. The Equifax Finance Blog explores them in its series, “

Fraud Alert Versus Security Freeze,” and it’s a good idea to know how they both work.

When your credit is damaged by fraudulent activities, it takes time to repair and heal itself through regular borrowing and timely repayments. That being said, fraud alerts and security freezes tell others that you have either been a victim or are proactive about only allowing your credit to be shared with your approval. Security freezes work like a bouncer to keep others from accessing your credit or opening new accounts in your name without your direct approval.

Fraud alerts, on the other hand, work like red flags on your account. Third parties can see your credit as usual, but when they come across these red flags, they have to contact you when they come across activity which may be suspicious. There are three kinds of fraud alerts, and they have varying durations: the initial fraud alert lasts for 90 says, an active duty fraud alert lasts for a year and an extended fraud alert lasts for seven years. When a fraud alert is placed on your account, you also are entitled to a free

credit report.

Be sure to check out the

Equifax Finance Blog for more information about protective measures for your credit, as well as great information on taxes, insurance, retirement planning and real estate.

RealtyJoin 2.0, Enhanced Networking Site for Industry Professionals

RealtyJoin screen grabIf you enjoyed connecting with others in the home building and Carolina real estate industries on RealtyJoin, then you’ll love the new and enhanced RealtyJoin version 2.0 that offers even more opportunity network.

RealtyJoin is the first social networking site for the entire real estate industry, serving buyers, sellers, architects, contractors, brokers, suppliers, investors, builders, designers, agents, REALTORS® and other industry professionals in the United States and Canada.

The redesigned site does everything that the original version of RealtyJoin did, but better. RealtyJoin 2.0 is user-friendly and includes upgraded navigation, enhanced profiles, video options and the ability to add photos and post status updates. There is even a WordPress blog for every user for enhanced social networking and improved interaction.

Plus, RealtyJoin users have the opportunity to connect with many high profile real estate groups including the Atlanta Board of Realtors®, Foreclosure.com, Southeast Valley Regional Association of Realtors® and RIS Media as well as award-winning and nationally syndicated columnist, blogger, bestlling author and radio talk show host Ilyce Glink.

The best part is- you get all of these great features and opportunities for free at the introductory level. For those who wouldlike further upgrades and enhancements, RealtyJoin will launch premium and executive memberships over the next several months.

For more information about RealtyJoin 2.0, visit the website, “like” RealtyJoin on Facebook or follow RealtyJoin on Twitter.

Agents, Need FloorPlans?

Floorplan OnlineFloorPlanOnline® has launched a new version to provide Buyers, Sellers and Agents with valuable resources. This new more user-friendly version 2.o has an integrated website that includes upgraded navigation with different property content, and multiple tour customization options.

Home Shopper Features

The advanced site presents the home buyers with a myriad of Media options; including a Floor Plan Viewer with zoom-ability and full screen, Photo Viewer with large, high quality photos, WalkThruTM Video, and the new RoomPlanner that allows the user to drag and drop furniture onto the floorplan to experiment with furniture placement and design.

FPO 2.0 brings a new, high level of information to the home buyer about a listing. Our goal is to provide the most robust content platform for properties online, said Kris Cone, CEO of FloorPlanOnline®. To be able to see the floorplan of a home, click on a room and see the photo of that room – it’s a powerful tool. To then further make it your own with the RoomPlanner gets the buyer interested and engaged.  We are taking great care to offer this premium service affordably and efficiently through full or self service options.

Listing Agent Features

The site also allows the listing agent to perform search engine optimization (SEO) on individual properties and do their own tracking via Google Analytics (or other tracking programs).

Visit FloorPlanOnline® for more information on version 2.0.

Get Social at the 21st Century Building Expo & Conference

Social Media Marketing feamRELEVANCE founders and managing partners, Carol Flammer and Mitch Levinson MIRMs will present “Social Media for Home Builders” at the 21st Century Building Expo & Conference on Thursday, September 16 from 10 to 11:30 a.m. The show takes place in Charlotte, NC at the Charlotte Convention Center.

If you are home builder or developer who is still wondering how social media can benefit your business, this is the seminar for you. Learn how home builders, developers and others in the real estate industry use social media for a competitive advantage. From social media to social networking, blogging and social bookmarking, see case studies of how builders are benefiting from Active Rain, FaceBook, Twitter, Blogging and more. Learn how to track and measure a successful social media program and learn how to set one up from the ground up.

If you can’t make the 21st Century Building Expo & Conference, call us to schedule a consultation. We’d love to help you build your online program. 770-383-3360 or email carol (at) mrelevance.com.

HBA of SC 2010 Annual Convention

 The mRELEVANCE team is headed to Hilton Head for the Home Builders Association of South Carolina’s 2010 Convention – June 20 – 24. The State’s Web site promises sand and cool drinks. .  . or at least time to take a dip in the pool.

Mitch Levinson & Carol Flammer will present two seminars on Internet marketing and social media on Tuesday, June 22, 2010.  Find out how you can build an effective Web presence, attract buyers and prove ROI.

The Intersection of Social and Search

Confused about the information super highway and wondering how to fit social media into your marketing program? As Google works to make search more social, what can you do to optimize your social sites to show up higher in both the search results and the social search widget? How do you know where you should be, how should you optimize your status updates and how do you know it is working? Carol Flammer and Mitch Levinson of mRELEVANCE will help you learn how social media sites can help you control what consumers find when they search for your company and communities. Learn what it means to be at the intersection of social and search, find out how local search sites such and Yelp and Foursquare can help your business and learn how to take your personal brand beyond Facebook and Twitter.

Putting “Social” into Your Media Program

Social media is one of the quickest ways to gain market share online. Do you want more than your fair share of Google search? Learn how home builders, developers and others in the real estate industry are using social media for a competitive advantage. Get started with the right sites and strategy with tips and insight from the author of “Social Media For Home Builders: It’s Easier Than You Think,” Carol M. Flammer, MIRM. Flammer and Mitch Levinson, MIRM, of mRELEVANCE will help you create a program with the blog as its high horsepower engine.
•    5 reasons you should use social media
•    The blog is the engine of your social media program
•    Interconnect your social networking sites
•    Make your program easy to manage and less time consuming
•    Track and tweak for measurable results

mRELEVANCE is a public relations, Internet marketing and social media firm that operates at the intersection of social and search to build online and off line relationships. Effectively syndicating well written, targeted content through the power of traditional pr, social media and search engine optimization, we create relevant, measurable campaigns with proven Return on Investment. Our case studies and client successes speak for themselves. When you are ready to increase your traffic contact us at 770-383-3360 or www.mRELEVANCE.com

Click here for more about the SC HBA 2010 Annual Convention.