Tag Archives: social media

RealtyJoin 2.0, Enhanced Networking Site for Industry Professionals

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RealtyJoin screen grabIf you enjoyed connecting with others in the home building and Carolina real estate industries on RealtyJoin, then you’ll love the new and enhanced RealtyJoin version 2.0 that offers even more opportunity network.

RealtyJoin is the first social networking site for the entire real estate industry, serving buyers, sellers, architects, contractors, brokers, suppliers, investors, builders, designers, agents, REALTORS® and other industry professionals in the United States and Canada.

The redesigned site does everything that the original version of RealtyJoin did, but better. RealtyJoin 2.0 is user-friendly and includes upgraded navigation, enhanced profiles, video options and the ability to add photos and post status updates. There is even a WordPress blog for every user for enhanced social networking and improved interaction.

Plus, RealtyJoin users have the opportunity to connect with many high profile real estate groups including the Atlanta Board of Realtors®, Foreclosure.com, Southeast Valley Regional Association of Realtors® and RIS Media as well as award-winning and nationally syndicated columnist, blogger, bestlling author and radio talk show host Ilyce Glink.

The best part is- you get all of these great features and opportunities for free at the introductory level. For those who wouldlike further upgrades and enhancements, RealtyJoin will launch premium and executive memberships over the next several months.

For more information about RealtyJoin 2.0, visit the website, “like” RealtyJoin on Facebook or follow RealtyJoin on Twitter.

Sell to Women Through the Social Media Grapevine

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social media grapevineFellow MIRMs Tammie Smoot and Carol Flammer will present Sell to Women Through the Social Media Grapevine at the 21st Century Building Show and Expo on Thursday, September 16 from 2 to 3:30 p.m.  Presented by Professional Women in Building, you are sure to leave with at least one tip for how to target this influential group of buyers.

Targeting and engaging women through social media is a new method for builders and developers to reach these powerful decision makers interactively.  Find out how social networking sites can help you spread your messages virally through the social media grapevine. You tell one contact and she tells a friend and so on.

Social media marketing is the perfect way to target female buyers – after all women influence 91% of homebuying decisions. Spread your brand and messages with online tools including blogs, Facebook, Twitter, YouTube and more. See a return on your investment with increased sales.
Learning Outcomes:
•    Better understanding of available social media tools and how to utilize them for a competitive advantage
•    How to target female homebuyers through effective use of social media.
•    Steps to launch an effective social media program and/or ways to improve an existing one.

Get Social at the 21st Century Building Expo & Conference

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Social Media Marketing feamRELEVANCE founders and managing partners, Carol Flammer and Mitch Levinson MIRMs will present “Social Media for Home Builders” at the 21st Century Building Expo & Conference on Thursday, September 16 from 10 to 11:30 a.m. The show takes place in Charlotte, NC at the Charlotte Convention Center.

If you are home builder or developer who is still wondering how social media can benefit your business, this is the seminar for you. Learn how home builders, developers and others in the real estate industry use social media for a competitive advantage. From social media to social networking, blogging and social bookmarking, see case studies of how builders are benefiting from Active Rain, FaceBook, Twitter, Blogging and more. Learn how to track and measure a successful social media program and learn how to set one up from the ground up.

If you can’t make the 21st Century Building Expo & Conference, call us to schedule a consultation. We’d love to help you build your online program. 770-383-3360 or email carol (at) mrelevance.com.

Carol Flammer is Guest Speaker at TSMC Event

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The Triangle Sales and Marketing Council general membership event taking place on September 17th has announced Carol Flammer as the guest speaker. Carol Flammer is an expert in social media, and all of those in attendance will have the privilege of gaining beneficial information on how to get an edge on the competition in the housing industry. That is what social media is all about – giving yourself an advantage in the industry. Carol will give a brief overview of social media and the impact it has had on the Raleigh real estate market, then give examples of how it can give you an advantage over your competition and answer any questions you may have. This is a prime opportunity to learn to newest trends from an industry expert. Continue reading →

mRelevance Challenges Homebuilders to “Google Yourself”

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Do you like what you see when you put your company’s name in Google? Well when mRelevance, a new company started by the joining of Flammer Relations and MLC New Home Marketing, encouraged homebuilders to “google themselves” many found that their website did not pull up on page one, or that there was a negative article published. mRelevance specializes in improving SEO to your website and making sure that customers find positive, useful and relevant sites when putting your keywords into search engines. Today, over 90% of homebuyers shop online before heading out to view properties, meaning that a significant presence online is more powerful than ever. The team at mRelevance understands this and can help you establish the correct type of attention both online and in traditional means through internet marketing, social media and public relations. mRelevance is a one-stop-shop that can take your business to the next level through basic steps like building you the right kind of website to more in-depth means such as blogging, writing copy, tracking site visitors, writing online and traditional press releases or even planning big events to attract more customer attention. So google your company, and if you don’t like what you see, put the mRelevance team to work for you.